Our relationship with media suppliers is something we value. They work with us, sometimes on very tight timelines, to deliver our client messaging like it was their own. Again, our volume buying allows for preferred pricing, and we are on a hot-list of people to contact when remnant space becomes available. Due to our close working relationship with our media suppliers we also know how to take advantage of their offerings to help tie together multi-channel plans.

Media buying is one of the most important parts of our work, the best campaigns can sink or swim because of our media choices – we always negotiate an initial test with our suppliers when working with a new client to protect the client from a negative placement.

When media planning we allow for the opportunity to turn up or down our media weight depending on the client needs – if you need response today, we turn it on, if you have too much this week, we turn it down.

If you would like us to research media avails against your target demo, and put together a media plan across one or all media channels we would be happy to do so:

Media planning + buying
Plan development
Consulting